An SEO Agency in Hampshire with a Difference
- 17 May 2016
Your customers in Hampshire are searching for your products and services but they are not finding you. Why? Because you are not investing in Search Engine Optimisation. Your customers might be finding your competitors or resellers before they even find your page. It might be time to look at an SEO Agency.
Search Engine Optimisation (or SEO for short) is one of the most effective forms of online marketing. Proven to deliver higher levels of relevant traffic to your website, it’s now an integral part of any successful digital marketing mix.
SEO is a new concept to many, it’s changing and moulding your website to follow within Google’s best practice guide. This means changing details of titles, images and content so it is relevant to a particular search term.
Search Engine Optimisation comes in different packages; some agencies offer content, some offer technical implementation, others tend to go towards keyword targeting and most still adopt the practice that backlinks are best. Often you tend to find that agencies will tend to focus on a singular keyword variant.
An example would be:
Rooster wanting to target a business like you, who are looking into SEO as their next marketing project. Initially, we want to target “SEO Agencies Hampshire” In order to do this, we look at what searches have the highest volume of traffic, using Google’s Keyword Planner.
By using this, we found that this particular variant has less than 10 searches a month and a different variant of the keyword “SEO Agency Hampshire” has over 30 local searches a month.
This means, instead of targeting the low traffic keyword, we can focus on a range of keywords that have the desired amount of traffic as well as relevance.
The SEO Agency Difference
In order to target these keywords, we conduct an initial website audit, where our SEO team will help you to establish a content marketing cycle that improves search engine visibility online, and drives awareness across a multitude of digital channels.
Rooster Creative Marketing work in line with Google’s complex search algorithms, utilising proven and ethical (also known as white hat) SEO techniques, to rank your website organically for those relevant keywords.
Our successful SEO approach is guaranteed to position you in front of your correct audience online.
And that’s why we are an SEO agency in Hampshire with a difference.
Posted by Kath Sellwood on 17 May 2016