Hamptons InternationalRegis Group


Elekta is a leading name in the delivery of Radiotherapy technology, IGRT, IMRT and VMAT. They first came to us looking for help with Brand research – both on a product and company level, consultancy and development. Since then, Rooster have functioned as a support arm to Elekta’s marketing teams aiding in all aspects including; website design and development, internal communications, sales presentations and toolkits, workshops, marketing, product development, value propositions, positioning statement development and strategy consultancy.

Website Development
Health Website Design

Working As A Support Arm

Our working relationship with Elekta certainly has been long and prosperous: We have produced literature, aided with technical research, developed a number of sites and platform for the organisation, including a number of sales toolkits. One of these was the SRS toolkit: An interactive HTML5 web page that would work both on and offline so that Elekta can showcase the SRS whilst on the move or away from connections. This toolkit too worked as a product configurator so that clients could input their needs and discover the best solution for them and their patients.

Product Demonstration Marketing

A Strong Relationship To Help Launch The Future

We also have helped design and build a virtual clinic demonstration animation – shown above – to aid patients, hospital administration and physicians to understand patient throughput and clinic optimisation. Rooster are also currently developing a site that will function as a new technology hub. It is a WordPress CMS site that is fully integrated with Vidyard and Marketo and aims to serve as the go-to site, for both clients and patients, to learn about the new technologies in the industry. This site is being first used to market and push the technology behind the revolutionary evolution in cancer car that is the MR Linac.

Health Diagnosis Promotion

We’ve worked with Rooster for several years now and we always go back to them to take on new projects together. They have become an extension of our internal team. From day 1 the relationship has been collaborative with great brainstorming sessions. They are always willing to take on the challenge whether it is related to digital marketing or working on a new brand concept. They take the time to understand our company culture and values as well as the products and market we serve. Always a pleasure working with the Rooster team.

Shaina Pearce


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01962 841 200