Clayesmore SchoolJohn Guest


GenesisCare are expert providers of private Image Guided Radiotherapy (IGRT) and Intensity Modulated Radiotherapy (IMRT), radiotherapy treatments. They commissioned Rooster to design and build specific websites and landing pages and to strengthen their brand and raise awareness across the UK via SEO/PPC.

Private Healthcare Advertising

Digital Partners

Rooster designed, developed and continue to provide assistance for three fully responsive landing pages, each of which works to support the company’s private breast health practices. These microsites are wholly focused on patient assistance, providing downloadable PDF information leaflets, consultant details and a step-by-step guide to contact GenesisCare and book an appointment.

Private Hospital Web Design

To support these microsites we’ve worked closely with GenesisCare UK to create an SEO strategy that focuses on capturing those looking for private radiotherapy treatment for cancer and benign conditions. Successfully we have increased and maintained their strong search positioning for their brand, now ranking first for Private Radiotherapy in the UK.

In terms of PPC, which was initially proposed to boost the search presence for their migration from Cancer Partners UK to GenesisCare UK, we promoted their highly targeted services through specialist locations across the UK and we’ve grown traffic to their website by over 34% since January 2016. (10 months)

Conference Advertising
Healthcare Leaflet Design
Responsive Web Design
Private Hospital Web Design

Dynamic Content

We also have assisted in creating visuals for a specialist GP Referral leaflet and an Interactive Body Map. This map is a dynamic and interactive animation that depicts the most common cancer sites in the human body. Once located these sites provide clickable information that will take patients through to further information, treatment options and ways to get in touch.

Rooster deliver. But, it’s not as simple as that. No matter what the deadline is, the team provides thought out solutions and added value through looking at projects in different ways. Being easy people to work with just makes Rooster a well-rounded proposition.

Beth Rankine


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